ResponseTap is now part of Infinity – and things are going to get a whole lot better for our customers. Find out more here.

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Call Tracking Features & Benefits

Whether you want to optimize marketing campaigns or see a boost in sales, call tracking software from ResponseTap delivers premium features at standard prices.

 

What call tracking features are on offer?

  • Visitor level call tracking
  • Smart Match technology
  • Setting up your sales call tracking software
  • Easy integration
  • Easy access to call recordings
  • Next best actions
  • Optimize for quality, not just quantity
  • Multiple telcos

Visitor level call tracking

ResponseTap gives each website session a unique number to connect the phone call to a customer’s website journey and campaign history. So you can use this to understand which campaigns and keywords were responsible for driving phone sales.

Smart Match technology

Smart Match offers the fastest and easiest way to link call revenue to marketing activity. When you activate it in ResponseTap, you can easily discover which marketing source is driving your highest value phone sales. All it takes is a simple CSV upload, meaning you can now effortlessly close the gap in your reporting puzzle.

Setting up your sales call tracking software

We like to keep things simple. After a small piece of JavaScript has been added to your site on set up, all other configuration and admin can be done by none-techies in the platform.

Easy integration

Integration into the other tools you use is simple, and the data is sent in real time, meaning you can make quick decisions.

Easy access to call recordings

Split channel call recording lets you listen to both the agent and the customer. You can also identify patterns and phrases in the conversation that led to a successful outcome. This helps you get to know customers better and tailor future campaigns.

Next best actions

Present agents with suggestions on what to talk about based on the online customer journey, so you can start the call where the web journey left off.

Optimize for quality, not just quantity

This sales call tracking software can be used to capture sales values and call outcomes so that you can connect marketing campaigns to both volume of calls and value of calls. This enables you to make better optimization decisions.

Multiple telcos

By using multiple telcos to supply our telephone numbers, you can be sure that number replacement continues without disruption if one of them goes down.

With flexible call tracking prices, you only pay for what you use. With straightforward license fees and transparent call costs, we’ll keep your call tracking simple.

View our pricing
View our pricing

Ready for a demo?

Want to see what ResponseTap can do for your business? Let’s get this conversation started.

0800 138 7600